Are you a beginner and looking for reputable free marketing courses? With hundreds of online courses and training out there, it could be confusing as to where you should start! Here I Compiled a list of the top 5 marketing courses for beginners, and the best part is that you don’t have to pay a dime!
Let’s dive in.
Google Fundamentals of Digital Marketing
The course is 40 hours long and covers everything from building a digital presence, to more advanced modules such as search ads. By the end of this course, you’ll have a fundamental understanding of almost all digital marketing concepts. If you want a job in a Digital Marketing Agency, then you’re gonna like this next bit. At the end of the course and once you passed your exam (free of charge), you’ll get an official Google certificate that can boost your CV for potential employers. You could also place the Badge on your Linkedin profile to show your expertise on the subject matter!
Semrush SEO Crash Course with Brian Dean
This course is 1 hour long only and covers all basics of SEO. It’s been added recently to SEMrush academy so make sure you start there! Bear in mind that SEMRush Academy could be quite confusing so you would want to know where to start! The course is taught by Brian Dean, who is an SEO expert and founder of Backlinko, A popular marketing resource for more than 5 million readers.
Hubspot Acadamy Social Media Course
Hubspot Academy is a marketing education platform that provides free courses on using social media for business through creating, managing, measuring content at scale, tracking your performance, and building a brand.
The course teaches you the importance of creating quality content and engaging with your audience on social media platforms like Facebook, Twitter, Linkedin etc. Using these tools, you can also learn how to grow your presence and better navigate the ever-changing social media world. They also have other courses on SEO and Inbound marketing. But I would say start with the social media marketing course and see where it takes you!
Google Ads Certificate Course
This course is a free course offered by Google that teaches you how to promote your business on the web using search, display or video ads. It’s designed for beginners and will help you understand what makes a successful Google ads campaign. You’ll also learn about the different types of ads, bidding strategies and optimisation opportunities to best use your client’s budget!
Meta BluePrint Beginner Course
This one is a great course to get acquainted with Facebook Ads. The course itself is free of charge, although if you want to get certified, you’d need to take a paid exam. However, if you’re just looking to learn a new skill. Facebook’s official ad course is the best place to start. Once you get the hang of the platform, you can head to youtube and search for Facebook ads tutorials. Darrel Wilson & Jordan Platten have great channels that share amazing tips and tricks to run better Facebook ads.
We hope that you liked our list of the top 5 free marketing courses. These are some of the best resources for beginners who want to learn more about marketing and improve their business. We’re sure you will find what you need here, so go ahead and choose one or two!