Why Enterprises Should Invest in Mobile Content Management

For today’s employees, obtaining on-the-go access to enterprise files and documents must be a quick and intuitive process. But while providing uninterrupted content, organisations also need to uphold the privacy of corporate information. Mobile Content Management (MCM) enables organisations to give users enough flexibility while upholding security. 

MCM is one of the core features of a Windows device management solution. MCM policies apply to access documents and other content resources from devices. These policies are set to the individual file and provide security and auditing trails for sensitive documents. Organisations can set up content catalogues to make the right content available to the right users.

Features of Mobile Content Management

IT departments face a set of unique challenges while deploying internal content. An MCM feature incorporates elements such as delivery across multiple devices; delivery across all popular data types and formats; access control–including authorization and authentication–for protected content on mobile apps.

1. Content Distribution

Not all employees need access to all corporate content. Access to content depends upon the user’s privileges. IT admins can use MCM to upload and distribute content depending on the device and user attributes. Using device management solutions like Scalefusion, organisations can upload and distribute multiple content formats, including spreadsheets, presentations, audio, and video files.

2. Security

After content is distributed on employee devices, organisations can add an extra layer of security by enforcing passwords for accessing content. In a BYOD environment, security becomes more critical. Personal devices can open up companies to data leakages, increasing

the risk of data loss. MCM isolates work files from personal files by placing them in a virtual container, sometimes known as the work profile.

Corporate policy makers and IT admins need to be aware that employees may feel that content management is too restrictive and will need to find ways to work around security measures. 

3. Content Management

Organisations are dynamic places. Say an organisation onboards several headhunters to its sales team and now needs to access marketing collaterals and pricing information. Since device management can cluster mobile devices into groups based on departments, the content is readily available as soon as the new members are added to the group. 

MCM is ideal for scenarios where IT admins require a simple, effective way to deploy content to a group of users. Select specific user groups to deploy the content to, ensuring the right employees have the right content to carry out their jobs. MCM automates content distribution (or removal) at a department level too.

Content management for digital signages

Certain device management’s MCM feature allows additional capabilities to manage content on remote kiosks for digital signages. For instance, IT admins can:

  • Display the presentation in landscape mode. Continuously display presentations without any user interaction.
  • Select a definite interval time among different videos or images. In short, it gives you a lot of flexibility as to how you want to display the content. The IT admin has all the power to set it right. It enables IT admins to Edit, Publish, Unpublish and even delete the presentation. 
  • Display various types of content including images in a presentation mode, or a video using an online video maker (e.g., .jpg, jpeg, png, gif, and mp4). Integrate the longer videos via YouTube.
  • Digital signages and screensavers consume considerable battery and internet bandwidth. It is suggested to use it on devices which offer a good screen resolution and screens which are optimised for digital signage kiosks.

Benefits of Managing Content With MCM

  • Employees can easily access distributed content, saving time to locate files. MCM ensures that the shared content maintains structural uniformity across all operating systems and devices. 
  • Files and folders are automatically deleted from the devices if they are deleted from the device management’s central dashboard. IT admins can revoke content access to non-compliant mobile devices. 
  • Organisations can manage, monitor, and control employee access to essential company data preventing it from falling into false hands. 
  • When an employee needs to open a document, device management automatically opens an encrypted VPN connection to that resource for the user. No user intervention is required.
  • Content management provides portability. All the information is stored in the cloud and is accessible anywhere. Employees can access content anytime and anywhere even if they are not working on-site. 

Wrapping Up

Enterprises can make sure their employees stay productive whenever and wherever they work with secure access to content. Additionally, IT administrators save time and effort since MCM manages the entire document life cycle, taking the pain and grief out of the maintenance of documents.