Why Concept of PCD Pharma & Pharma Franchise is Most Preferable in the Pharmaceutical Industry?

PCD Pharma:​ ​The​ ​term​ ​“PCD”​ ​stands​ ​for​ ​“Propaganda​ ​Cum​ ​Distribution”​ ​in​ ​pharmaceutical industry.  It is a​ ​method​ ​of​ ​marketing in pharmaceutical industry, which is rising rapidly day by day.​ ​Under​ ​this​ ​method,​ ​marketing could​ ​be​ ​​generic​ ​based​​ ​or​ ​​brand​ ​based.​ Almost every company is taking this marketing​ ​strategy as a best available option in the current ongoing market to maximize their business in an effective way. The term Propaganda​ ​is​ ​a​ ​Latin​ ​word​ ​which​ ​means “spread​ ​or​ ​to​ ​propagate”.​ Propaganda​ ​term​ ​leads​ ​to​ ​make​ ​a​ ​good​ ​impact​ ​of​ ​small or big​ ​Pharma​ ​companies​ ​in​ ​the​ ​market. 

PCD Pharma Franchise Companies

These companies are known as those companies who avails their franchise to Pharma professional or distributor or group of professionals or distributors to use their brand name, company name and other commercial activity on behalf of company under given authorization of company or by government at either monopoly basis or other mutual agreed term & condition for certain area to do the business.

Benefits of Becoming a PCD Pharma Franchise Company

● Reduce​ ​the​ ​expanses​ ​of​ ​marketing-​ ​there​ ​is​ ​almost​ ​negligible​ ​expenses​ ​for​ ​marketing of​ ​companies​ ​and​ ​their​ ​products.​ ​They​ ​don’t​ ​need​ ​to​ ​hire​ ​salespersons​ ​for​ ​marketing. It​ ​can​ ​be​ ​done​ ​directly​ ​by​ ​the​ ​distributors​ ​or​ ​franchisees. 
● There​ ​is​ ​no​ ​need​ ​of​ ​big​ ​space​ ​to​ ​run​ ​the​ ​company​ ​and​ ​to​ ​store​ ​the​ ​stock.​ ​Companies can​ ​run​ ​their​ ​business​ ​by​ ​supplying​ ​and​ ​Manufacturer​ ​required​ ​amount​ ​of​ ​quantity. 
● There​ ​are​ ​many​ ​steps​ ​while​ ​making​ ​distribution​ ​channels​ ​for​ ​generic​ ​medicines​ ​to sell.​ ​But​ ​in​ ​this​ ​marketing strategy,​ ​any​ ​company​ ​can​ ​run​ ​their​ ​business​ ​easily​ ​by​ ​supplying the​ ​goods​ ​directly​ ​to​ ​distributors​ ​or​ ​Franchise.​ ​In​ ​this​ ​way​ ​companies​ ​can​ ​hold​ ​good margin​ ​as​ ​well. 

Benefits of Taking Franchise​ ​or​ ​Distribution of a Company

● There​ ​is​ ​no​ ​big​ ​requirement​ ​to​ ​start​ ​with​ ​PCD​ ​Distribution.​ ​Distributors​ ​can​ ​start​ ​with​ ​a very​ ​low​ ​budget​ ​as​ ​well. 
● Distributors​ ​get​ ​their​ ​monopoly​ ​right​ ​to​ ​selected​ ​areas​ ​as​ ​per​ ​their​ ​contract. 
● It​ ​is​ ​a​ ​good​ ​way​ ​get​ ​good​ ​margins.​ ​Distributors/Franchise​ ​can​ ​earn​ ​as​ ​much​ ​as​ ​they can​ ​put​ ​their​ ​efforts​ ​into​ ​it.​ ​They​ ​can​ ​earn​ ​good​ ​with​ ​their​ ​efforts. 
● With​ ​the​ ​help​ ​of​ ​this​ ​method​ ​company​ ​and​ ​distributors​ ​are​ ​linked​ ​to​ ​each​ ​other​ ​with independent​ ​roles.​ ​Both​ ​are​ ​connected​ ​commercially​ ​but​ ​not​ ​professionally. 
● Companies​ ​also​ ​do​ ​free​ ​promotional​ ​activities,​ ​which​ ​leads​ ​to​ ​branded​ ​marketing.

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