How is it that mobile applications can offer totally different functionality than web interfaces? There are multiple useful features that are exclusively available on mobile applications. The following are two major reasons why you need to develop mobile application for your business
Push notifications
There are two forms of smartphone app alerts: push notifications and in-app alerts. They are both attention-grabbing options that connect in a relatively non-invasive way for smartphone users. In-app alerts are alerts that can only be accessed by users when they open an app.
On the other hand, push notifications are displayed to users regardless of the operation they are currently performing on their mobile device. This is a powerful way to grab the user’s attention; in fact, there have been some cases where push notifications delivered click-through rates of 40 percent or higher.
It goes without saying that the notification campaigns have to be thoughtfully prepared. Users will resent being constantly pinged by notifications that don’t deliver urgent or relevant information.
Push notification makes it possible to grab the attention of your customers for instance notifying them about the offers and discounts on a weekend
Ease of personalization
Mobile apps give you the liberty to personalize the user experience on the basis of their preferences, location, usage patterns, and more. With mobile applications, it’s easy to present consumers with a highly personalized interface. In addition, a mobile app can also allow users to customize the app’s appearance as per their preferences.
How to choose the right developers for your mobile application
Statistics from the Google Play Store show that over 60% of the apps on the store have never been downloaded; over 35% of them are downloaded but are inactive. This means mobile app development needs not only the skills of a mobile developer but also a multitude of disciplines to realize a successful app. To achieve a successful mobile application, you need to work with a reliable mobile application development company.
Article By Glitex Solutions Limited
Which company is best for mobile application development in Kenya and East Africa?
Glitex Solutions Limited is Kenya’s Top & Best Mobile App Development Company in Nairobi, Kenya. Our team of expert is skilled in Android & iOS mobile apps development. We develop mobile applications at affordable prices. Whether you are in Nairobi Kenya, Ethiopia, Somalia, Rwanda & Tanzania Glitex Solutions Limited will serve you. We are a comprehensive mobile app development company that helps you to develop and maintain Mobile Applications for both Android and iOS. We develop user-friendly and secure mobile apps for any type of businesses model.
