The Americans with Disabilities Act (ADA) was enacted in 1990 to give people with disabilities equal opportunities as anyone else. While it’s mandatory for government websites to be ADA compliant, as per the section 508 rule, it’s equally important for other businesses to have websites that are compliant as well.
With more than 50 million people with disabilities in America, you are missing out on many potential customers that cannot access your non-compliant site. Not only will compliance save you thousands in penalties and lawsuits but all your customers will engage with your content and brands easily.
What is ADA Compliance?
While property owners install ramps to accommodate people with disabilities, ADA compliance also applies to websites. It’s mandatory to remove all barriers that would inhibit disabled people from accessing your services. In the digital world, ADA compliance means complying with the Web Content Accessibility Guidelines (WCAG). People with hearing, vision, or physical challenges can access your website if you:
- Have an orderly structure and highlight key features with color and texture
- Include live captions, text transcripts, audio, and video
- Avoid keyboard traps and allow people to use the mouse for navigation
ADA compliance can be lost over time so it’s essential to update your website frequently. Testing your site once in a while helps you to meet the revised statutes.
Importance of Having an ADA Compliant Website
ADA compliance not only makes your website accessible for all but it also helps you to avoid the legal ramifications that could hurt your business. With an ADA compliant website, you will:
- Widen your target audience
- Increase your pageviews
- Limit your website statistics
- Ineffective search engine optimization
- Avoid discrimination lawsuits
- Gain a competitive edge
- Ensure easy site navigation
Besides the increased audience reach, an accessible website aligns with your core mission if your all-inclusive organization cares for the people with disabilities.
How to Become ADA Compliant
The key to an accessible website is simplicity. Highlighting the main features with icons that generate lists is a great way to achieve this feature.
Error prevention is essential, particularly when entering personal payment details since the mistakes can be costly. You need to install an app that highlights errors and suggest a clever way of correcting them. Ensure that your html is free of errors and double-check the bracket closes. If you want to avoid the anti-discrimination lawsuits, the Godaddy ADA compliance tool from AudioEye – can help you meet technical requirements for web accessibility if you’re hosting through Godaddy.
AudioEye is an AI-powered accessibility platform that has everything you need to keep your website compliant and avoid legal risks. It performs over 400 automated tests to fix the common errors, undertake analyses, and provide reports. Whether you are starting a new business or running an existing one, you need to identify the non-compliant parts of your website and make the necessary changes.
Improving the accessibility doesn’t only help the people with disabilities but makes your website easy for everyone to use.
Engage an Experienced Web Developer
Business owners should perform checks through automated testing processes to ensure they meet all the requirements before their websites are available to the public. The web has an array of scanning tools that identify and flag the non-compliant websites. Improving the accessibility doesn’t only help the people with disabilities but makes your website easy for everyone to use.
Are you looking to make your website user-friendly and accessible to all? Contact us today, and we’ll optimize your website to ensure that you conform to the ADA standards.