Trade Promotion Management and Optimization for the Consumer Goods Market Size & Share 2023 – Business Review, Key Findings, Company Profiles, Growth Strategy, Developing Technologies, Trends and Forecast by Regions
Trade Promotion Management and Optimization for the Consumer Goods Market
Trade promotion management (TPM) and trade promotion optimization (TPO) are the processes and technologies that consumer goods manufacturers leverage to plan, manage and execute the activities that require collaborative promotional activity from their retail partners. Collectively, we refer to them as “trade promotion execution” (TPx). The solutions in the market are currently offered either separately or as part of a combined package, and to date, have largely been used to deliver promotional activity in brick-and-mortar locations.This report focuses on global and United States Trade Promotion Management and Optimization for the Consumer Goods market, also covers the segmentation data of other regions in regional level and county level. Trade Promotion Management and Optimization for the Consumer Goods market size is expected to grow from US$ million in 2021 to US$ million by 2028, at a CAGR of % during the forecast period.Trade Promotion Management and Optimization for the Consumer Goods market is segmented by region (country), players, by Type and by Application. Players, stakeholders, and other participants in the global Trade Promotion Management and Optimization for the Consumer Goods market will be able to gain the upper hand as they use the report as a powerful resource.
Major players covered in Trade Promotion Management and Optimization for the Consumer Goods Market are:
- Blueshift One
- IRI
- TABS Analytics
- Acumen Commercial Insights
- Wipro
- SAP
- T-Pro Solutions
- Exceedra
- Oracle
- Accenture
- AFS Technologies
- CPGToolBox
Market Segment by Type:
- Cloud-Based
- On-Premises
Market Segment by Application:
- Large Enterprises (1000+ Users)
- Medium-Sized Enterprise (499-1000 Users)
- Small Enterprises (1-499 Users)
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