If you want to build a website, you need software that is both versatile and reliable. For nearly 40% of websites in existence, that software is WordPress.
WordPress has been around since 2003 and has evolved into one of the world’s leading content management systems (CMS). No matter what type of website you want to build — a blog, an e-commerce page, a portfolio, and beyond — WordPress can do it.
What is it that sets WordPress apart from other website builders? Keep reading for the top seven WordPress benefits.
1. It is Free Software
As extensive and all-inclusive as it is, the WordPress software is completely free. You can download it from the WordPress site and put it to use making your website. This makes it accessible to anyone who would like to start a webpage.
There are, of course, other costs associated with building a website. You will need to purchase a domain name and find a web host. A web host is a platform that will give you internet space upon which to use the WordPress software.
These costs vary, but those on a low budget can run their website for under five dollars per month.
2. You Can Use it For Any Type of Website
There is a common misconception that WordPress is only for blogs. This is because when WordPress started out, it was almost exclusively a hub for bloggers. But in the past two decades, the software has evolved far beyond blogs.
So while there are many benefits of using WordPress for blogging, you have unlimited freedom when it comes to building your page. Use WordPress to create any type of website you need. Here are some common things that WordPress is used to create:
- News sites
- Ecommerce sites
- Personal webpages
And much, much more.
3. It is Very Customizable
When people hear how popular WordPress is, sometimes they worry it will result in too much overlap. Can you create a unique and personalized page using WordPress?
The answer is yes. WordPress has tens of thousands of themes you can choose from. You can pick different colors and fonts for your page without having to know even one line of code.
You can also differentiate your page using things called plugins. Plugins are add-ons that add special features or offer certain services. There are thousands of both free and paid plugins that you can put to use on WordPress.
For example, you can use plugins to create things like a contact form on your page. Between themes and plugins, you can create a website that reflects your brand and sets you apart from the rest.
4. It is Compatible With Multimedia
You will have a hard time finding a file type that isn’t compatible with WordPress. Files like .jpg, .doc, .mp3, .pptx, and beyond are all usable. This means your website can be a multimedia platform with audio, video, photos, and text.
But with this wide world of possibilities, it is important to note that you should only upload materials that you have the legal right to use. Thanks to WordPress, if you can get the rights, you can use it.
5. It Is Conducive to SEO
Search Engine Optimization, or SEO, is the process by which search engines rank your page in comparison to others. Ranking highly is important because it means that people can find your page and you will get more clicks. If no one can find your page, why build it at all?
WordPress sites are really appealing to search engines like Google. This is because WordPress uses standard compliance high-quality code.
Additionally, WordPress will generate meta descriptions and title tags for your posts/pictures. These features will cause you to rank higher on search result pages. You might get more clicks simply because you chose WordPress over another website builder.
The above aspects are all part of WordPress in general. But there are also plugins that can help you boost your SEO. If you want to amplify your content quickly, WordPress can help you do that.
6. WordPress is Manageable Without Code
A lot of people worry about starting their website because they don’t know any code. With WordPress, you don’t have to. WordPress is software that is manageable for beginners.
You can edit your page from an intuitive administrator dashboard on your desktop. And if you are on the go, WordPress also has mobile-friendly formatting.
WordPress is easy to update as well. It will notify you when there are updates available, and all you have to do is click.
You can also seek out plugins to help you manage your site. There are plugins to handle site security, spam, caching, etc.
7. WordPress Has a Huge Community
One of the best benefits of WordPress is that it is open-source software. This means it has millions of contributors based all over the planet. There are so many people who have a handle on WordPress and can help you figure it out.
This worldwide community also produces a lot of helpful resources, including tutorials, videos, and articles (like this one). To simplify the entire process and optimize your success, you can even hire WordPress experts to help you create and manage your site.
If you start out building your website and can’t figure something out, that is okay. Because someone in the worldwide community of WordPress has the answer.
Know The WordPress Benefits Before You Build Your Site
It doesn’t matter what type of site you are trying to build — WordPress is the way to get it done. WordPress is a powerful website builder that will help you build a suitable platform for your brand. Thanks to WordPress benefits like highly customizable designs and worldwide popularity, your options are endless.
If you want to know more about how software can benefit your business or brand, visit our Technology section and keep reading.