If you are going to launch a new product, the bottle in which the product will be released in is as essential as the product itself. A bottle does a lot more than merely holding the product. Some of the advantages of selecting the right bottle include releasing your brand and product to consumers, offering ease to the customers and differentiating your brand from similar items.
Selecting a bottle is a simple way to make your prospective customers know about your product every time they walk past the shelf. The bottle along with label and branding is helpful in drawing attention to your product while it sits on the shelf of the stores. It offers valuable information along with visual stimulation and aesthetic appeal. However, the look of the product isn’t the only reason why you should focus on picking the right bottle while launching a product.
Customers apart from looking for a product they like, also look for a packaging which is convenient. For instance, people looking for a water bottle to drink in their car wouldn’t need a gallon sized jug. They would want something which is convenient to carry and store. So, pet bottle suppliers have to consider size, shape and several other aspects in account so that the consumer doesn’t just enjoy the product but also uses and consumes it as per their ease.
In some industries, specific bottles have set the standards. Beverages like bottled water are commonly sold in 16 ounce plastic bottles. Hence, selecting a bottle means balancing competing interests- the desire to stand in sync with the expectations of customers. Though these are the two major interests to be kept in mind, there are other factors too to consider.
Selecting a costly bottle will increase the cost per item and lead to a higher price of your end product when it reaches the shelf. Using a unique bottle, right from different shape, size to unique bottle opening will also enhance the cost of your product. Though you can modify the packaging machinery to handle unique containers, but personalized engineering and production can enhance the end rate of your product.
While selecting a bottle or container can be a great experience when releasing a new product, it is essential to know that the consequence of the bottle which is chosen can go a long way towards making the product more appealing to prospective customers. Balancing all the factors will help you in getting an ideal product at an ideal price. Though a little daunting task, but with the help of a professional pet bottle supplier, you can meet all your requirements, both standard and custom.
Jingdian Plastics is a big name in this field. You can get all types of bottles to meet your custom needs in any style or size. All you need to do is contact them for your requirement and you will be provided with any and every type of bottle you need.