We live in the age of speed, in which digital seems to be above all. Well said it seems. Why? Because even when people are connected to what’s going on in the virtual world log on to Facebook to see what their friends are doing, following new pictures of fantastic food on Instagram or world news in short on Twitter, they stay surrounded of physical objects. And these are the ones who tend to bring them down to earth.Do you need a backpack to take your laptop with you on holiday in Paris? Do you remember the Bobbi anti-theft backpack that the CRH collaborators offered you this year? Now it is more than useful, not only do you carry your laptop with you, but it makes you feel safer in any urban adventure. For the promotional products this is important.
Impact of promotional Goods
Want to transfer information quickly from one computer to another, but are you in the heart of the mountains? See the USB stick from the keys, the one you received as a gift at Still on the occasion of the marketing event you attended, and because it is very useful to you, and you want to always have it with you, you attached it the key to the apartment, turning it into a keychain.
Whether we like it or not, we still live in a world of physical objects. The aggression of the online environment that bombards us with ads, putting pressure on sales, has led to a decrease in the impact they have and which is getting smaller and smaller, and the trend to change from day to day.
Because the brands we come in contact with are getting closer to us, literally and we are really starting to identify with them, that are why we make purchasing decisions emotionally, influenced by our attachment to that brand and the favorability we treat it with.
Following the Brand
People tend to recommend companies that are close to them. Why? Because he appreciates the positive experiences lived and the memorability of the brands that have differentiated. The more useful and better made the personalized promotional products you use in promotion, the more time the promotions will work for you.
If you want to be remembered, leave your mark on all the things that surround your customers. Personalized promotional products it works.Do you sell vegetables and fruits? Offer your customers durable textile bags with the logo and address of your store, and you will be promoted for free throughout the city, even in competition stores, and a fridge magnet, apron or custom scale will remind you when you need it to make the next purchase decision.