TECHNOLOGY

Sankul Seth: The Digital Transformation Leader Driving Innovation in Data Analytics

Sankul Seth, with his comprehensive experience in data analytics, engineering, enterprise data architecture, cloud framework, BI, CRM, and marketing operations, is a name synonymous with industry disruption. With 18+ years of technical and management expertise under his belt, he has proved time and again that he is an adept leader who can provide creative, innovative, enthusiastic, and forward-thinking leadership in a team environment.

Sankul has been instrumental in driving the success of the financial services, retail, and healthcare industries through his data-driven approach. His experience in managing high-performance teams, executing large-scale data engineering, operations management, architecture, integration, MDM (Master Data Management), data visualization solutions, and implementation projects has led to a strong track record of success at both the enterprise and project level.

One of the key areas where Sankul has brought about disruption is in the field of data analytics. With his extensive experience in defining data strategy and implementing DWH, MDM, CRM, and personalization campaign solutions, he has been able to transform the way businesses use data to drive their decision-making processes. By helping companies leverage data to create a 360-degree view of their customers, Sankul has been able to help them make data-driven decisions and define roadmaps for future growth.

Sankul’s expertise in defining data cloud strategy and implementing the enterprise data warehouse next-generation data ecosystem in the cloud framework has been a game-changer for many organizations. With his ability to manage relationships with various internal and external teams to deliver data integration solutions across applications, he has enabled companies to streamline their data management processes and derive actionable insights from their data.

Sankul has also been a disruptor in the field of marketing operations. With his extensive experience in campaign marketing, customer profiling, and digital marketing, he has been able to help companies drive customer engagement and loyalty. By developing analytical models for IBM Interact self-learning modules based on marketing team requests, Sankul has been able to provide companies with the ability to personalize their marketing campaigns and target customers based on real-time events.

Sankul’s expertise in managing teams of data engineers, data analysts, data scientists, and data campaign engineer professionals responsible for day-to-day tactical efforts has been another area where he has been able to bring about disruption. By providing creative, innovative, enthusiastic, and forward-thinking leadership in a team environment, he has been able to drive success at both the enterprise and project level.

One of the key strengths of Sankul is his ability to understand business goals and provide support to business teams to make data-driven decisions and define roadmaps. With his strong interpersonal, organizational, and communication skills, he is able to work effectively across a wide range of constituencies in a diverse environment. By acting as an SME regarding questions on data architecture, data modeling, design, BI, EDW, campaign priorities, responsibilities, resources, and timing, he has been able to provide companies with the insights they need to drive their success.

Sankul’s work has not gone unnoticed, as evidenced by the numerous awards and recognition he has received throughout his career. From the “President Award Top-10” for implementing various data innovation technology solutions to the “Best Team leader Award” for implementing Marketing Campaign real-time personalization data integration project, Sankul’s contributions have been recognized by both his peers and industry experts.

He was also chosen as an Industry Expert and judge for the 2023 Globee Awards in three crucial categories: Cybersecurity World Awards, Information Technology Awards, and Sales, Marketing, and Customer Success Awards. This honor speaks to his exceptional leadership and expertise in a number of vital industries.

In conclusion, Sankul Seth has proven himself to be an industry disruptor through his comprehensive experience in data analytics, engineering, enterprise data architecture, cloud framework, BI, CRM, and marketing operations. By driving the success of the financial services, retail, and healthcare industries through his data-driven approach, he has been able to transform the way businesses use data to drive their decision-making processes. His contributions to the data analytics and marketing technology industries will continue to inspire and influence the next generation of professionals in this field.

Learn more: https://www.linkedin.com/in/sankul-seth