North America is one of the fastest growing regions for automotive radar market. The region majorly includes countries such as the U.S., Canada and Mexico, among others. The region is home of to some of the leading automotive OEMs and radar system manufacturers. Analog Devices Inc., Texas Instruments Inc., Continental AG, Robert Bosch GmbH, Infineon Technologies AG and Aptiv Plc, among others are some of the most prominent players operating in North America Automotive radar market. Further, the government regulations mandating the use of advanced safety features in vehicles across the region is also fueling the demand of radars in automotive industry. In addition to it, the increased road fatalities, burgeoning urbanization, changing consumer lifestyles, and stimulating demand of radar in luxury vehicle segment are other major factors that are monitoring the growth of North America automotive radar market. On the other side, high installation cost of the automotive radar and ban on radar detectors in some of the states such as Washington DC and Virginia are attributed to be the market restraints hampering the market growth. However the growing interest and funding towards autonomous cars and growth of semiconductor industry working towards this technology in the region are some of the potential business opportunities in the market.
Insights Presented in the Report:
Automotive radar market of North America is segmented based on the range of the radar that includes short and medium range radar (S&MRR) and long range radar (LRR). In 2017, S&MRR segment dominated over LRR, however LRR is anticipated to be the fastest growing segment during the forecast period (2018-2024).
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Based on different application areas, the market is categorized as Adaptive Cruise Control (ACC), Autonomous Emergency Braking (AEB), Intelligent Parking System (IPS), Blind Spot Detection (BSD), Collision Mitigation System (CMS) and others. Among these application areas, adaptive cruise control is expected to be the largest market during the forecast period.
The study further includes a segmentation of the market across frequency bands that includes 24 GHz and 77 GHz. Due to the high demand for 24 GHz radars in North America, this segment held the highest market share in 2017, however by 2021, the market value of 77 GHz radars is anticipate to exceed the market value of 24 GHz radar and will remain in the same position by 2024.
North America’s automotive radar market is fragmented across different vehicle types such as passenger vehicles, luxury vehicles and commercial vehicles. Under this segment, passenger vehicles held the highest market value and the same is anticipated to follow during the forecast period as well. Adding to this, the increase in demand of radar systems in the luxury vehicles segment is expected to propel luxury vehicles segment making it the fastest growing market during the forecast period.
For a deep dive analysis on the North American automotive radar market, a country level segmentation is also incorporated in the study. The segment includes the major countries such as the U.S, Canada, Mexico and rest of North America. The U.S is the biggest market across the region and it is anticipated that the country is hold dominance during the forecast period. The presence of considerable number of automotive electronics manufacturers and automakers which is primarily backed by low-cost manufacturing, free trade agreements, tax structure, economic stability, favourable regulatory framework and others in the country is motoring the growth of the U.S automotive radar market.
Top Companies Profiled:
Some of the major players profiled in the report include Continental AG, Robert Bosch GmbH, Denso Corporation, Delphi Automotive Plc, Infineon Technologies AG, NXP Semiconductors NV, Valeo SA, Analog Devices Inc., Hella KGaA Hueck and Co, and Texas Instruments Inc.
Reasons to buy the Report:
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Detailed examination on drivers, restraints, key trends and opportunities prevailing in the industry.
Examination of industry attractiveness with the help of Porter’s Five Forces analysis
The study comprehensively covers the market across different segments
Deep dive regional level analysis of the industry
The North America Automotive Radar Market can be customized to country level or any other market segment. Besides this, UMI understands that you may have your own business need, hence we also provide fully customized solutions to clients.
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