In the fast-paced world of digital marketing, it takes more than just technical knowledge to stand out. It takes resilience, strategy, and a true passion for growth. Sualeha Mughal, an SEO Strategist based in Karachi.
With over 2.5 years of hands-on experience in digital marketing and a strong foundation in economics, her rise in the SEO industry is both inspiring and strategic.
A Foundation Rooted in Content and Communication
Sualehaβs journey began not in an agency but through the written word. Starting as a Technical Writer and SEO Content Creator between 2020 and 2022, she developed an exceptional command over crafting content for a variety of niches, including tech, e-commerce, and news. Her ability to blend creativity with optimization set her apart early on.
βWriting wasnβt just a task; it was how I understood businesses and their audiences,β she shares.
A Trail of Results: Freelancing, Corporate & Beyond
Sualeha currently works as an SEO Executive Freelancer, managing local clients and moving forward to international clients. She specializes in crafting tailored SEO strategies, performing on-page and off-page optimization, conducting technical audits, and optimizing e-commerce product listings for maximum discoverability.
Learning the SEO Game from the Ground Up
Her shift from content writing to SEO wasn’t accidental. It was strategic. While working as a Junior SEO at TradeWheel.com, she mastered the technical foundations: site audits, backlinks, keyword research, schema markup, and analytics. She refined on-page/off-page SEO elements and used data to back every decision. She also became proficient in tools like Google Analytics, Search Console, and SEO auditing platforms, laying the groundwork for more complex, client-facing projects.
Blending Creativity and Strategy at Elegance Solutions
From March 2023 to July 2024, Sualeha took on a broader role at Elegance Solutions, where she oversaw both social media marketing and SEO strategies. Her campaigns were not just about visibility; they were designed for engagement and lead generation.
She led initiatives that included:
Crafting high-converting content calendars
Managing ad budgets on Meta and Google
Building a strong connection between SEO strategy and social behavior
A Strategic Break That Led to a Stronger Comeback!
In November 2024, Sualeha made a bold decision. She paused her career to focus on her health. While some view career breaks as setbacks, Sualeha turned it into an opportunity for reflection, skill sharpening, and strategic clarity.
Now back in 2025, she returns stronger, smarter, and more committed to scaling businesses through organic growth strategies.
βYour health is your first wealth. Pressing pause doesnβt mean stopping, it means coming back even more focused.β β Sualeha Mughal
Services She Offers:
βοΈ Complete SEO Management (On-page, Off-page, Local, eCommerce β B2B/B2C)
βοΈ Google Search Console & Analytics Reporting
βοΈ Keyword Research & Gap Analysis
βοΈ Technical SEO Audits
βοΈ Content Strategy & SEO Copywriting
βοΈ Social Media Strategy & Ad Campaigns
βοΈ Lead Generation & Funnel Optimization
Educational & Professional Background
Bachelor’s in Economics β University of Karachi (2018)
Certified in Digital Marketing β Google Digital Garage
SEO Training β NS-SMC Pvt Ltd
Business Management Course β Kingβs College London (Online)
Sualehaβs analytical mindset, sharpened by her economics background, gives her SEO strategies a data-first foundation. She blends creative thinking with metric-driven planning, always aligning content with audience intent.
Community Engagement & Volunteering
Beyond SEO, Sualeha has actively contributed to social impact events like ITCN Asia and Health Asia Exhibitions, where she served as a volunteer and task officer. Her communication skills and team spirit have made her a dependable collaborator across organizations.
Final Words
Based in Karachi and open to both local and international collaborations, Sualeha Mughal continues to work with brands that want real results, not just rankings. She brings passion, precision, and purpose to every project.
Contact & Collaborate with Sualeha Mughal
π§ Email: sualyseostrategist@gmail.com
π Karachi, Pakistan
LinkedIn:https://www.linkedin.com/in/sualeha-mughal-seo-strategist/
Facebook:https://www.facebook.com/SualehaMughalSEOStrategist
π Available for freelance SEO projects, collaborations & consultations.
