As early childhood education gains national focus, Bachpan Play School has positioned itself as a significant player in both the education and franchise sectors. Over the last two decades, this leading preschool chain has grown steadily across India, introducing a franchise model that appeals to aspiring entrepreneurs. What differentiates its model from others in the growing preschool franchise space?
“The idea was never just to expand,” says Ajay Gupta, CEO of Bachpan. “It was to empower and build a system that supports local business owners in delivering early education to both urban and local areas, that’s both accessible and consistent.”
Understanding the Franchise Economics
The franchise structure is designed to keep initial costs manageable, with some franchisees reporting faster ROI cycles compared to other education-based ventures. Its operational model spans Tier I to Tier III cities, where demand for preschool education varies widely.
For local entrepreneurs, this might be an opportunity to lead as a head, with full support and guidance from the franchise model of their central team. While for others, this model has become a pathway into the education space, particularly in regions where branded preschools are still emerging.
Inside the Bachpan Preschool Franchise Model
Post-pandemic, the world saw a huge shift in the market industry, which started focusing attention towards businesses that are more flexible and meaningful. Recent investments in branding and digital upgrades have aligned with a large number of opportunists and entrepreneurs.
The release of NEP 2020 brought renewed attention to foundational learning — a space where Bachpan has seen notable growth. A strong emphasis on foundational learning and early childhood care amplified public interest in private preschool education.
Bachpan’s widespread presence across urban and rural markets with over 1,200 branches, has helped establish a structured system that includes assistance with setup, staffing, and training. Franchisees benefit from their ongoing teacher development programs and curriculum support, designed to maintain consistency and quality across centers. The integration of educational technology such as robotics kits, smart books, and AI-based learning tools, reflects the brand’s push toward innovation.
In a country where early education continues to evolve, models like Bachpan offer insight into how private players are contributing to structured preschool access across diverse regions. With a mix of entrepreneurial opportunity and institutional support, such models are becoming a significant part of the broader educational landscape.
