How to Spot Counterfeit Goods Online

Counterfeits of products exist for almost every brand. You can counterfeit practically everything: from clothes to watches or mobile phones but also food products, body care, or power tools.

Asian countries are usually the origin of most of them since controls for the distribution of these products are less strict than in western countries, which on the other hand, is usually where these brands have their headquarters.

Counterfeits of Products in eCommerce can be Detected

ECommerce is not on the sidelines of selling counterfeit products.

The proliferation of portals and apps and the emergence of the Alibaba marketplace where factories, sell has opened channels that can be exploited by manufacturers and distributors of counterfeit products.

Counterfeit products are a vast underground business that moves billions every year around the world. Some of that money spells enormous losses for the original brands. But there is more. Counterfeits of products rarely meet minimum quality standards.

Therefore, it’s essential to know some rule for counterfeit protection. Check out the five basic rules to catch counterfeit products on the Internet.

  1. Identify the Seller

It is essential to enter the seller’s profile and identify who he is, where he is, and what ratings he has of the buyers. Fake sellers often have many products for sale, not just one. In many cases, it “sings” enough just looking at what other products that the same seller sells.

The seller’s sales history plays a crucial role in whether or not you can trust. A seller of counterfeit products is usually not a specialist. In your profile, you find two or three models, for example, of sneakers, but not a wide range. And above all, you will not find a diversity of brands beyond Nike and Adidas.

  1. Identify the Product

The most popular counterfeits have to do with branded clothing, sneakers, handbags and accessories, and electronic products. It is convenient if the product is sold as new, try looking for it outside the portal or application, finding photos of the original product, and comparing it.

There are almost always differences that are obvious to the naked eye. You can also search for the model reference number and see if it matches the original.

  1. Be Suspicious of Bargains

A product is worth what it is worth and finding new Nike sneakers, a new model, and for $40 is a sure sign that you are facing a counterfeit of original products. Many times, sellers of counterfeit products pose as private individuals to bypass the controls. So, it is not difficult to find the same product for sale by a multitude of different sellers at similar prices.

  1. If You Have Doubts, Ask for That Model from the Manufacturer

Almost all the big brands have a presence on social networks. When in doubt, show them the photo and ask them, they know exactly what to look for to detect product counterfeits.

  1. Contact the Seller and Ask and Ask for Proof of the Legitimacy of the Product 

Although product counterfeits also include boxes and labeling, they are rarely entirely faithful to the originals. Asking them to show you photos of the boxes, details of the labels, of the zippers in case of clothes or bags helps you evade possible fraud.