Perfumes are one of the cosmetic merchandise which have survived the test of time. They have been around for almost 2,500 years, and various techniques have been developed to improve these products. In Australia, selling women’s perfumes online has been patronised over the past few years. Many people have grown secure in shopping for their favourite brand online rather than buying them from a physical store.
It has been reported that online perfume shopping has become a $1.1 billion industry in the country. It is also estimated that this amount will increase by 14.5% in the coming year. There are approximately 1,539 registered stores selling women’s perfume on the web and through various shopping apps. If you have been buying women’s fragrance from an outlet store but would like to try out shopping for it online, here are some things you must consider beforehand:
Learn about perfume notes
Buying perfume online can be tricky since you will not be able to smell the product. However, it has not stopped people from doing so because there are so many ways to get quality perfume without having a whiff of its fragrance.
When browsing through product descriptions, you will often encounter the word “note.” Perfume note refers to the ingredients used in the merchandise. Ingredients used are often categorised as top notes, heart notes, and base notes. The difference between these categories is how fast they evaporate. The top notes are often the first to disappear while base notes stay the longest.
Top notes are also the first scent that you will detect in a perfume. Their smell usually lasts only for about 15 minutes because they have lighter molecules. Many manufacturers use floral aromas like rose and lavender for their top notes. Bergamot, orange, lemon, and basil fragrances are also popular.
When top notes evaporate, they are then replaced by heart notes. Heart notes make up around 75% of the perfume’s scent. Typically, ingredients with full-bodied aromas like jasmine, cinnamon, cardamom, and lemongrass are chosen to serve as heart notes.
Finally, base notes serve as the foundation for the perfume’s smell. They are the scents that stick on your skin. Some popular ingredients you will encounter for top notes are vanilla, musk, and amber. There are also some woody base notes like cedarwood and sandalwood.
Consider longevity and sillage
One of the most common characteristics that you will read on women’s perfume online reviews is “longevity.” This term refers to how long a perfume’s smell will last. Another word that you will typically find is sillage, which refers to the perfume’s power. If you want to get your money’s worth, get a product known for its longevity and strong sillage.
Wait for discounts
The finest thing about buying online is that shops typically offer more discounts. Usually, if it is your first time to buy in a shop, you are automatically given a voucher for rebate or discount. You can also get discounts by simply subscribing to their newsletter.
Perfumes are one of the most popular products you can buy in the online market. This growing trend debunks the assumption that you have to personally smell the fragrance to get a good buy. The truth is that all you have to do is to familiarise yourself with different perfume terminologies to make a decision. You may even chance upon a discounted item if you are in luck