If you are thinking about creating an application for your business, chances are you have lots of questions about mobile application development in Dubai. This article will address all your concerns and help you make an informed decision.
Mobile apps are big at the moment – and for all the right reasons. Businesses are leveraging these apps to market their products, increase sales, gain customer loyalty, and even render better services to clients.
So, if you are thinking about joining the bandwagon, but have a few questions that need answers too, then you came to the right place. Here are the most frequently asked questions about mobile application development in Dubai.
Do I need an app for my business?
Mobile applications are not a luxury but a necessity for all businesses. As we mentioned above, companies of all shapes and sizes are incorporating mobile apps into their marketing strategies for various reasons. This could be anything from business exposure to increasing sales to creating brand awareness to providing data and information and everything in between. Apps are created for virtually all kinds of reasons, including rendering services and selling goods. And with the population of mobile device users standing at more than 1 billion worldwide, the last thing you want as a business is not to tap into this ripe market.
How much does it cost to create an app?
As a business person, you want to know upfront the cost that you’ll incur, creating an application for your business. The short answer is, it depends. Numerous factors influence the cost of app development. Some of these include localization, animation, cost of internal vs. external app development resources, app platforms, native vs. cross-platform app development, the app backend, and API development tools, and the cost of third-party app integrations. You will need to make crucial decisions during the course of the app development that will affect the price.
How will clients find my app?
This is a critical question, considering you’ll invest large amounts of time and money to create your app. With more than 1.8 million and 2.5 million apps available on Apple and Google Stores, respectively, it makes sense to be concerned about how you will stand out. According to app optimization experts, you should design an app that projects your brand and adds value for clients. It’s therefore essential to work with a reputable app development company in Dubai to ensure your application is appealing and user friendly. On top of that, you want to ensure that the app has a thorough description with keywords and that the content is optimized for mobile devices. You might need to put in more work at the beginning, but the results are often worth it.
What features make a great mobile app?
Although some basics like functionality, usability, and layout help user experience, one of the most frowned upon issues with mobile apps are the features. So once your layout and color scheme right, you want to factor in what your audience wants. In most cases, your clients will wish to simplicity, speed, flexibility, security, good image resolution, bright and bold color schemes, search options, user feedback, push notifications, and updates. So you want to work with your developer to ensure they get these things right.
How can I monetize my application?
Once your app starts getting traction, the next step is to monetize. Luckily, there are several ways to monetize your app, including affiliate marketing, advertising, implementation of virtual currencies, app data monetization, and so on.
How often should I update my app?
Updating your platform monthly offers a nice baseline you can use to time your updates. This provides a balance between updating your app often enough that it stays relevant, but not get in the way of your clients with too many updates. Averagely, you should update your business app at least once every month to keep its features fresh. Frequent updates ensure your app is at par with market expectations.
Which aspects should I focus on when ASO is concerned?
As mentioned earlier, optimizing your app is a great way to stand out in the competitive market. Some critical things that you want to pay attention to include app title and description, app icon, screenshots, and app rating. So basically, you want to add keywords in your titles and descriptions. You also want to make sure that your app icon is on point because that’s what users use to familiarize themselves with the app. Screenshots act as a preview for your app and show users what they can expect using your app. App rating, on the other hand, says a lot about the value that your app offers to users.
It is essential to learn as much as you can about mobile applications before investing. This will not only help you make the right decision but also help you get the most out of your app.