You can’t imagine a successful trade show campaign without an appropriate exhibit booth to showcase your brand and products. However, while preparing for your trade show campaign, you must have come across the question of whether to buy a custom trade show exhibit booth or simply rent one. If yes, you have just arrived at the right place. Here, you are going to find valuable insights that will help you reach the right decision regarding your trade show booth.
Custom booths and rental trade show booth displays both have unique advantages and drawbacks associated with them. Let us mention and elaborate on them. You just need to consider the relevant facts according to your circumstances and make the best decision.
Advantages of Custom Trade Show Booths
Here are the major benefits you gain with custom booths.
● You get a unique design made from scratch that incorporates your brand essence.
● You appear different from the fellow exhibitors with trade show booth rentals.
● Your potential customers connect and recognise your brand easily and quickly.
● You can integrate desired features and technology during the booth construction.
● Custom booths usually get more attention and leads than rental booth options.
Drawbacks of Custom Trade Show Exhibits
Here are some drawbacks of choosing custom booths you must know.
● Custom trade show booths are usually costlier than rental booths. They require significant cost during the design and build stage.
● You need to handle their storage, repairs, and maintenance requirements even when they are not in use.
● You have to handle their logistics and labour when in use. This expense becomes significant for international events.
Advantages of Trade Show Booth Rentals
Here are the notable benefits of getting booth rentals.
● Rental booths have significantly less upfront cost than custom displays.
● The trade show booth rentals offer incredible flexibility for rebranding.
● You don’t have to worry about their storage, maintenance, and repair needs.
● Their logistics and storage are usually handled by the respective company.
● You can have different sizes and designs for different trade events if needed.
Drawbacks of Trade Show Booth Rentals
You must know about the following complications while renting a booth.
● You don’t appear unique and different in the sea of fellow exhibitors.
● You don’t get to showcase your branding elements beyond a certain level.
● You have to rely on professional service providers for shipping and timely delivery.
You must consider all of the above-mentioned factors to reach the best choice between renting a booth or getting a new custom one made from scratch. You may simply consult trade show booth builders to find the right answer. Discuss all your branding needs and exhibition goals, and they will determine the perfect booth choice for you.
Get in Touch with Triumfo Inc. for Premium Quality Booth Solutions
Triumfo Inc. is one of the leading trade show booth design companies in the USA. They have 25+ years of experience and offer complete trade show booth solutions. You can get custom booths as well as rental booths from them. Collaborate with them for a perfect booth to showcase your brand in the next trade event you are participating in. Let their experience and expertise help you generate incredible ROI from your trade show campaigns.
