As a car dealership owner or general manager, you know the difficulties of staying competitive in today’s fast-paced automotive landscape. From evolving consumer preferences to the rise of online competitors, keeping your sales strong can feel like an uphill battle. That’s where Willowood Ventures steps in as your dedicated partner, offering expert automotive marketing solutions tailored specifically to drive sales and ensure your dealership connects with the right buyers.
Why Choose Willowood Ventures for Your Dealership’s Marketing?
Willowood Ventures brings over 20 years of hands-on automotive industry experience. Our team isn’t just familiar with the marketing side of the car business; we’ve worked in dealerships and understand the day-to-day challenges you face. By combining our insider knowledge with cutting-edge strategies, we deliver automotive marketing solutions that drive real, measurable results for our dealership partners.
Here’s why Willowood Ventures is the right choice for your automotive marketing needs:
- Proven track record: We’ve consistently helped dealerships boost sales and increase showroom traffic.
- Tailored solutions: Every dealership is unique. We design custom marketing strategies that fit your goals and market.
- Results that matter: Our focus is on delivering qualified leads, not just clicks and impressions.
- Dedicated support: We understand the car business inside and out, so you get more than just marketing expertise—you get a team that speaks your language.
At Willowood Ventures, our mission is simple: to help your dealership dominate the local market by providing comprehensive, data-driven automotive marketing services. We don’t rely on cookie-cutter approaches or one-size-fits-all tactics. Instead, we craft campaigns specifically tailored to your dealership’s unique needs, leading to higher engagement, better leads, and more sales.
Accelerate Sales with Our Automotive Marketing Expertise
Willowood Ventures offers a full range of automotive marketing services designed to supercharge your dealership’s sales pipeline. Here’s a look at our core offerings:
1. Facebook Sales Events
Our Facebook Sales Event service is a game-changer. We target in-market car shoppers on Facebook and Instagram, driving them to a customized event page for your dealership. From there, our team follows up to engage leads, answer questions, and set solid appointments, ensuring you’re always talking to qualified, ready-to-buy prospects.
Key benefits of Facebook Sales Events:
- Guaranteed 150+ appointments in a 5-7 day event
- Over 300 high-quality leads from active car shoppers
- Average show rate of 73% for appointments set
- 6-10X average ROI based on front-end gross profits
2. Targeted Email Campaigns
Email marketing remains one of the most effective channels in automotive marketing. At Willowood Ventures, we leverage a database of over 190 million car shoppers to create laser-targeted email campaigns. These campaigns help you engage potential buyers, re-engage lapsed customers, and even capture conquest opportunities from your competitors.
Why choose our email campaigns?
- Highly targeted messages that connect with active buyers
- Proven templates that maximize deliverability and conversions
- Opportunity to engage new and existing customers effectively
3. Inventory Buyback Campaigns
Need more inventory? Our inventory buyback campaigns target previous customers with in-demand vehicles, bringing them back to your dealership. With enticing offers, such as “push, pull, or drag,” we emphasize aggressive trade-in valuations, helping you acquire inventory at a lower cost than traditional methods.
Key advantages:
- Lower acquisition costs compared to third-party auctions
- Engage previous customers with personalized trade-in offers
- Build your dealership’s inventory while boosting customer retention
4. Full-Service BDC Support
No matter how effective your marketing efforts are, without proper lead follow-up, opportunities can be lost. That’s why Willowood Ventures offers full-service Business Development Center (BDC) support. Our experienced BDC agents work as an extension of your dealership, responding to leads, answering inquiries, setting appointments, and re-engaging potential buyers.
What you get with our BDC services:
- Professional agents who specialize in automotive sales
- Extended coverage, including evenings and weekends
- Consistent follow-up to ensure leads turn into showroom visits
Proven Results: Success Stories from Willowood Ventures
At Willowood Ventures, we believe that our results speak for themselves. We’ve helped dealerships nationwide significantly improve their sales numbers with our automotive marketing services. Here are a few examples:
Benson Nissan’s “May Marathon Sales Event”
- 428 leads generated in just 7 days
- 219 firm appointments set
- 40% increase in showroom traffic
- 27% growth in month-over-month sales
O’Fallon Buick GMC’s “Two Year Anniversary Sale”
- 370 leads in 5 days
- 177 showroom appointments scheduled
- 32% rise in leads from conquest customers
- 20% boost in total retail sales
While results can vary depending on individual dealership circumstances, these examples illustrate the power of a well-executed automotive marketing plan. Willowood Ventures is committed to transparent communication and continuous optimization to ensure that you consistently exceed performance benchmarks.
Why Dealerships Trust Willowood Ventures
Automotive marketing is an ever-evolving space, and the strategies that worked a few years ago may no longer cut it in today’s competitive environment. Willowood Ventures stays ahead of the curve, continuously adapting our tactics to ensure that your dealership remains competitive and can seize new opportunities as they arise.
We believe in long-term partnerships built on trust, transparency, and a shared commitment to results. Our approach is not about short-term gains or gimmicks—it’s about building a sustainable strategy that will help your dealership thrive in the years to come.
Ready to Boost Your Dealership’s Sales?
If you’re ready to take your dealership’s sales to the next level, Willowood Ventures is here to help. Our team of automotive marketing experts will work closely with you to develop a customized marketing plan designed to meet your unique goals. Whether you’re looking to increase showroom traffic, capture more leads, or acquire valuable inventory, we have the expertise to help you succeed.
Take the first step by contacting us at 833-735-5998 or schedule a consultation through our online calendar. Let us review your current marketing efforts and show you how Willowood Ventures can make a real difference. With our extensive experience and deep understanding of the automotive industry, we’re confident we can help you drive more sales, increase profitability, and build lasting relationships with your customers.
The road to success starts with Willowood Ventures. Let’s work together to shift your dealership’s marketing into high gear. Willowood Ventures is your trusted partner for all your automotive marketing needs.
Conclusion
Partnering with Willowood Ventures gives your dealership a competitive edge in today’s crowded automotive marketplace. By leveraging proven strategies, expert support, and a deep understanding of the industry, we help dealerships like yours attract more qualified leads, book more appointments, and ultimately close more sales.
