Moving towards the digital world, the relationship between customers and businesses has been transforming over the past decade. Customers these days have higher expectations, therefore companies are busy finding ways of interacting and improving the efficiency and quality of products, services, and processes. Several companies have already started to switch on to AI application development services for enhanced customer experience with automated processes.
In this blog, we’ll be discussing the uses of artificial intelligence that helps with improved customer service experiences.
Benefits or Opportunities associated with investing in AI application development services are:
* Acquisition of Customers- Companies with investments made in AI and Machine Learning development services are three times more likely to acquire new customers.
* Customer Retention- Companies with AI applications are likely to have more and improved customer retention rates.
* User Satisfaction- Due to automated processes and personalized experiences offered by AI, companies can offer an increased level of satisfaction to their customers inclusive of the first two points.
In short, investing in AI can help companies to increase their sales and revenue, with increased customer satisfaction.
Using AI tools to Improve Customer Service
Here we bring you the most common use cases of AI application development through which organizations can improve their customer experience and services.
1. Object Detection
These solutions allow you to automate tasks related to image recognition.
For instance, think about a financial institution wanting to accelerate new customers’ onboarding. Using object detection would be of great help. Your customers can just simply upload a photo of their ID proof and a live selfie. Object detection can match the faces of ID proof and selfie, if matched the customer’s identification is done, replacing the whole lengthy process.
2. Language Analyzing
A great asset to improve your on-call experience with customers. Using Language analysis, a calling agent can detect the mood of the customer on-call and can adjust their tone and words accordingly. This tool enables the collaborators to extract the fundamental information from customer feedback and adapt their communication, based on the same.
BEAT is an AI-based application developed by Deloitte, stands for Behavioral and Emotional Analytics Tool. The application listens to the phone call conversations between the calling agent and the customers and then, transcribes the wordings and the sentiments.
3. Optical Character Recognition- OCR
If you want to integrate this feature with your project you will need to use a third party service such as Optiic’s OCR API.
OCR is generally used in document processing automation. With OCR, you can train your systems to read a document and extract the relevant and necessary information from any given document.
Using OCR, you can process your documents digitally, supporting quick and more accurate retrieval of information from the document.
4. Machine Learning Models
You can train the machine learning models and integrate them into your applications to evolve predictive analytics that helps you make more informed and improved business decisions. There are various uses of AI and machine learning model development services as:
Classifying tickets for triaging support, assigning to the right team, and solution recommendations.
Predicting sales discounts, customer support demands, product demands, and available inventory stock.
Automation of risk analysis, approval decisions, business outcomes, etc.
A great way to provide a carefree engagement fitting in your customer’s super busy routine life. And one of the most common use cases of AI application development services in customer service is chatbots.
Using chatbots, you can:
Engage more with your customers- customers don’t like filling forms or waiting for getting any query solved. They want immediate experiences. With chatbots, you can have your customers’ feedback in a very conversational style.
Support employees- you can store a lot of information that your employees need to know in QnA format. Chatbots can help you deliver this information to the employees much more quickly and efficiently by just answering their queries.
Scaling the first-line support- rather than having individuals respond to very specific requirements, companies use chatbots to answer the FAQs of their customers. It also helps in decreasing traffic to other channels.
Popular chatbots include software like Intercom and Drift. Nowadays, modern AI application development services also help you with tools to build your chatbots, customized as per your needs.
A Next Level Customer Experience
Customers today have expectations higher than ever before. They believe that you have got exactly what they want. They expect you to provide them with a smooth and effortless experience. And for this AI application development services can play an important role by improving the efficiency in the outcome. In other words, AI application development will help in improving the coolness of your services and procedures.
If you are looking forward to using these above-mentioned cases in your business application and get the best returns on your investment, get in touch with Consagous Technologies, the best AI application development company in USA. We are one of the best AI & machine learning solution providers for more than a decade.