As the mobile app market continues to grow, so does the competition for visibility in app store searches. App Store Optimization (ASO) is the process of improving the visibility of a mobile app in an app store. Whether you do ASO yourself or go for an app store optimization service package, you need to know about the top 10 ASO software.
1. AppFollow:
AppFollow is a suite of tools for ASO, app store analytics, and mobile market intelligence. It includes an ASO module that allows you to track your app’s ranking, get keyword ideas, and monitor your competitors.
2. AppTweak:
AppTweak is an ASO tool that lets you improve your app store visibility and track your keywords & rankings. It also provides detailed insights into your competitors’ ASO strategies. Moreover, you can also use AppTweak to generate localized app store descriptions and get real-time ASO feedback.
3. Asodesk:
Asodesk is an ASO tool that provides keyword suggestions, tracks your app’s ranking, and monitors your competitors. It also offers a detailed analysis of your app’s reviews & ratings. Using this app store optimization software, you can get insights into your target market and understand what your users think of your app.
4. Data.ai Intelligence:
Data.ai Intelligence is an ASO tool that uses big data and machine learning to help you improve your app store visibility. It offers keyword suggestions that are based on real-time data, and it also tracks your app’s ranking & reviews.
5. Adjust:
This software is available for both iOS and Android app development. It promises to increase your app ranking with the help of its machine learning technology which tracks and analyzes the ranking of your app and then optimizes it accordingly.
6. App Radar:
App Radar is an ASO tool that optimizes your App Store and Google Play listings. It also provides detailed insights into your app’s ranking, traffic, and conversion rate. You can use App Radar to track your competitors, get keyword ideas, and optimize your app’s listing.
7. Appfigures:
Appfigures is a comprehensive ASO software that provides data on your app’s ranking, reviews, and keywords. It also gives you the ability to track your competitor’s apps. Moreover, the platform provides data on what’s happening in the app store so that you can adjust your marketing strategies accordingly.
8. App Annie:
App Annie provides data on rankings, reviews, and keywords, as well as lets you track your own and competitor apps. This ASO software is available for both iOS and Android devices. Using App Annie, you can see which keywords are being used to find your app, as well as track your ranking for specific keywords.
9. Checkaso:
Checkaso is an ASO tool that analyzes both the Google Play and App Store. It provides detailed information on how to improve your app ranking for certain keywords. The software is free for the first seven days, and after that, it costs $49 per month.
10. Sensor Tower:
If you want to track your app’s ranking, this is the software for you. Sensor Tower will show you how your app is ranking for specific keywords in different countries, and also provides detailed reviews and ratings of your app.
Wrapping up!
Whether you perform ASO yourself or hire an app store optimization company, these tools will come in handy. Also, don’t forget that good ASO is a long-term strategy and not a one-time event. Keep an eye on your app’s ranking and adjust your ASO strategy accordingly.