Whatever one’s online business is, at the end of the day, it’s the User Experience that helps you to sell more. No wonder why businesses are investing heavily in this area.
A report published by Forrester in 2019 revealed that $1 spent on UX returns $100.
The average salary of a UX/UI designer in the UAE is AED72,000 per year. And, depending on your skills and experience, you can make much more.
Do you know what it means? If you are going to pursue a career in UX/UI development, you will find hundreds of job opportunities in the future.
But before you apply for this role in your favourite company, let’s walk you through the skills required for this role and the responsibilities.
UI/UX Designer Skill Set & Job Responsibilities
Whether you are a newbie or an experienced web designers or web design agency in Dubai , you must have the following skills:
1. Gather & Evaluate User Requirements
Web designing is a delicate job. Good designers are creative thinkers who think twice before taking a step ahead and never hold back from experimenting. This role requires top-notch communication and research skills.
The first step of every web design process is to gather and evaluate user requirements. You must be able to have a peek inside the client’s mind in order to understand their core objectives and inspirations.
Only when you have gauged the client’s expectation level and the kind of designs that intrigue them can you translate requirements into style guides, design systems, design patterns, and attractive user interfaces.
2. Developing a UI/UX Design Strategy for the Brand
They say “Boss is always right,” but that’s not always the case with clients. Your client may have no clue about the latest trends in the web design agency. So, it’s your job to educate the client and enable them to make an informed decision for their upcoming website.
User Experience professionals possess in-depth knowledge of the field. At the same time, they are wise enough to break it down into simple words when consulting a client, allowing them to grasp complex concepts easily.
3. Produce High-Quality UX Design Solutions
And obviously, you will be required to produce exceptional quality wireframes, visuals and graphic designs, flow diagrams, storyboards, sitemaps, and prototypes.
Agencies these days have higher expectations from their design experts, thus designers have to be well-versed with the latest design tools. And of course, without using those, you can’t create extraordinary experiences.
4. Design & Test UI Elements
Likewise, you are expected to be skilled in designing UI elements and tools including navigation, menus, search boxes, tabs, and widgets for digital assets. And it’s not just about designing but testing them as well.
As a designer, it’s your job to ensure that every element of the UI is working perfectly and fits well with the rest of the design. Testing UI elements such as CTAs, banners, page layouts, page designs, and page flows is a key requirement for getting a job in this field.
As a web design agency, we believe a designer should be proficient in using the below-mentioned tools:
- Sketch
- Adobe XD
- Marvel
- Figma
- InVision Studio
5.Collaborating with the Marketing Team
This may sound odd to you if you think there’s no connection between marketing and design. But, if we talk from the User Experience’s perspective or the importance of design in online marketing, this collaboration will make sense.
A designer is a creative individual who moulds his wild imagination into something appealing and then converts it into reality. On the other hand, a marketer is well aware of the industry trends and the key areas of the competitors.
Thus, when a designer and marketer collaborate to share ideas, this combo results in amazing results. The end product is not just creative and aesthetic but also complies with the industry standards. User Experience that’s designed with trends and user comfort in mind is bound to significantly boost an online business!
6.Providing Advice & Guidance to the Juniors
This will be a part of your job description if you are applying for a senior role, or if you have just got a promotion. Senior UX/UI designers do not have much to do when it comes to designing but they provide advice and guidance to the juniors.
You will instruct the people under you on the implementation of UX research methodologies and testing activities, as well as analyse and predict user behaviour in order to estimate the possible outcome/results.
Also, it will be your responsibility to make sure that all the designers adhere to style standards on typography and graphic design.
Final Words
UX/UI design is one of the skills to watch out for in the future. These creative individuals are already earning handsomely. Not to mention the infinite number of job opportunities in various fields.
What you need to do to find a role or get a better job is to practice more. Do more projects for diverse industries, don’t hesitate to implement your ideas and showcase it to the people.
Remember, you can only stand out by creating extraordinary designs. And for that, the fear of rejection must not stop you from going out of the box.