7 Awesome Tips about Lotion Packaging from Experts
The lotion is one of the cosmetic products that hold a valuable part in our lives. Whether you’re a teenager, kid, or adult, all of them love to apply this product to their bodies. So, when they buy this item, they never see the flavor or type of the cream, but they look at the lotion packaging. So, the user is highly conscious about the packaging on which they receive the product. It is the reason you need the perfect boxes for it, and here are the top 7 tips for creating the ideal package!
1. Pick the Color Wisely
The color combo is a vital part of any packing pattern; hence you need to pick them wisely. The color selection relies on the product nature and the motto of brands. All shapes convey and different particular messages to their focus people. Therefore, it would help if you learned the psyche of the focused people before choosing the color palate. For instance, shades of red reflect love, passion, and youth while green is famous for nature and clamminess. Add these shades to win the bespoke lotion packing pattern that highlights your business theme and goes with the item’s character.
You can pick the CYMK color process if you pick full-shade prints because it is the best one for this idea. However, if you like to have the best color accuracy, it is best to go for the PMS method because it is best for single-color.
2. Get Unique with typography
When you are talking about the display, you have to know how elegant your graphics and text look. The right kind of typography is utilized on the boxes for the lotion to boost the user’s experience and value of your items.
Here come the most vital tips: choosing the size of the fonts as per the focused people. If your product is for older buyers, you have to pick the large fonts, while the average size is best for adults. You cannot ignore the font-size value because it is the vital factor that decides the printed work’s readability.
Here comes another valuable factor which you have to think about is the style of the fonts. It needs to be suitable, so the printed text does not appeal too close or spaced. Here is some top trending font style that may help you:
- sans serif
- script
- handwritten
- others
They are best because they support keeping the readability good while making the text elegant.
3. Why don’t you boost your game custom lotion boxes with windows?
Buyers buy what they see and have the look of the items is what every user wants. But, you can make their wish come true with a bit of customization. Thanks to die-cut tech that enables you to add a beautiful clear pane that permits the consumer to see what they are paying.
It depends on you that you like to add the window on the top of the custom lotion packaging or at the front. This idea is best for offering a wow factor to makeup items. Because of this, people can see a product from a distance.
4. Engaging artwork
As a brand, you may like to appear creative and unique in front of target buyers’ eyes. You can get this goal by printing artwork on the lotion packaging cases, fantastic work of art, and lovely surface that has the power to engage the shopper’s interest in the valuable makeup item. So you need to pick the images and graphics that can catch the mind and heart of the people.
Colorful images are the best pick because by this, and you get a vast shootout making the buyers. Graphics of the cosmetic things that are of top-class quality can be printed on the glossy surface of the box.
5. Tempting Designs and Shapes
Unique designs and temptation shapes are what bring more day users the most. The custom lotion boxes consist of cardboard, and it is the flexible stuff that you can change into any shape you like. These cases usually come in cuboid shapes, but you can have them in any style. It all depends on the item and your creativity, like:
- cylindrical
- octagonal
- tetrahedral
- others
For unique, even you can make special shapes like the heart for lovers or spooky boxes for Halloween.
6. DE bossing and embossing
DE bossing and embossing give a neat and premium look to the lotion boxes, affecting the target people. It is the best idea because it shows the concern you have offered in creating the packing cases for the lotion items. The DE bossed and embossed logo, for example, will dart and permit it to shine out on the pack. The target buyers will memorize this logo for an extended time, which will support you make an image of your brands. Mover this texture also helps boost the looking for the cases, which is one of the significant points to lure the user in the initial impact.
7. When in doubt, add the personal Touch
The lotion is one of the luxurious cosmetic items, and people of every age and culture love it. However, your custom lotion packaging’s success relies on the finishing of the box. It does not matter how beautiful the case’s design is; if the finish is lousy, then all in vain. For a practical personal touch, the glossy finish is the best pick. It makes the package more shiner and lustrous. Matte finishes coating is also the best pick to give a dullish yet engaging look to the lotion boxes. Moreover, this texture layering can also show value in boosting these cases’ influence in the sector. If you like to create the lotion pack unique and striking uses strategic shades. Never restrict your approach to the shades only but also reach the personalization to the design and shapes.
