Vehicle wraps are the cornerstone of graphic designers worldwide. They are also one of the most challenging obstacles the designer often faces. There is a significant amount of effort that must be put into designing a vehicle wrap. It is more than suggesting a booklet or a billboard. The following are the top 5 tips for designing a vehicle wrap.
Use Bold Colors and Bold Design
Vehicle wrap design has a reputation of being large, bold, and thrilling. This is definitely for a good cause, because it should be seen. When producing your design, always dream big and produce graphics and use colors that people will recognize and appreciate. This offers an opportunity to be daring, especially, when working on such a massive design.
Use Pictures and Templates
There are a variety of templates available, at print shops. An outline of your vehicle, for making your own template, can be provided. Whether you decide to buy or make your own template, it is always a great idea to let your processor know your plans. If you decide to use a template, keep in mind that not all templates are exactly the same. So, using an erroneous template will become expensive, especially, if you have already sent the wrap off for printing.
Another important thing to remember is that your design doesn’t necessarily have to be full of imagery and design features. Keep in mind that it all depends on the needs and expectations of your client. The most effective vehicle designs are vibrant and imaginative, but they usually demonstrate a high degree of complexity in structure and design. It’s always best to be clear and conscientious in the layouts. So, do away with loud backgrounds and needless distractions to make the meaning stand out.
Although no template is exactly precise, there is always the option to take photographs of the sides of the car. This will enable you to easily identify possible problems and locate contours that are often difficult to notice on a template. But, again check with your client to identify their expectations.
Understand the Needs of Your Client
The collaboration between the designer and the buyer is a partnership. As a design professional, you need to provide excellent ideas and lead your customer in the right way. Besides, they are the ones that will be paying for the service. Therefore, they should be pleased with the outcome.
Be sure that the channels of communication are clear, so that you can negotiate any improvements you need and get swift approvals. When creating a vehicle wrap, be sure that it surpasses the needs of your client. If at all possible, prevent needless redesigns. Although it will be a bit of hard work, it will help establish trust with your potential customer. At the same time, it will be profitable, for your business, in the long run. The customer will desire continuous services.
Create An Action Plan
When designing a vehicle wrap, it is essential to have an action plan. Start planning, after you have spoken with your customer. The customer will inform you of the type of design they desire and ones they have used. They will also provide you with their own brand standards of color, message, and composition. Look at other designs in the same marketplace and do a little research.
Be sure to have extra room available, when designing the concept. Although you are creating the image in two-dimensional, once you place it on the vehicle, it will transform into a three-dimensional surface. The surface that must be covered will end up being a few inches more than your original design.