15 Essential Features of a Food Delivery App for Your Restaurant Business

The industry of purchasing products and services and having them delivered to your house or workplace has been growing for some decades. It has accelerated its growth during times of crisis and epidemic. Most families have become accustomed to having ready-to-eat meals delivered to their homes, and in the coming years, we will increasingly order things at home and prepare them ourselves. 

Therefore, this post will provide you with an outline of the essential features of a food delivery application. 

Food Delivery App Market Trends 

  • The global online food delivery services market was estimated at USD 50.70 billion in 2021, with a compound annual growth rate (CAGR) of 18.7% anticipated from 2022 to 2030. 
  • With a market value of $27.3 billion in 2021, China is the largest market for food delivery. Meituan and Ele.me handle over 90% of all food delivery in the country. 
  • The food delivery app sector will be worth $320 billion by 2029.  
  • While Uber Eats is the most popular food delivery app, Delivery Hero has the greatest number of users in total. 
  • Door Dash is the most popular meal delivery app in the United States, with a more than 50% market share. 

How Do Food Delivery Platforms Operate? 

Food delivery systems often operate on one of two models: 

  • The Logistics Paradigm 

It is a model used by the world’s most renowned food delivery firms, such as Uber Eats and Door Dash. In this case, you connect diners with restaurants or companies and thus are responsible for food delivery. Adopting such a concept may be challenging because you must develop a complete logistical network. Meanwhile, it can provide significant long-term advantages. For example, you may increase your earnings by charging a 15%-30% delivery fee for each order placed through your food delivery service app. 

  • The Aggregator Paradigm 

It is the most popular business model for food delivery applications. Such apps connect clients with restaurants and retailers without performing delivery duties. Zomato is one of the most significant examples of such meal delivery software. The primary advantage of the aggregator approach is its ease of use. You do not need to recruit individuals and set up your courier network that is coordinated using a delivery driver app. That makes such a strategy far less expensive than the logistical paradigm. 

15 Must-Have Features for Food Delivery Apps 

  1. Push Notifications 

Given the increasing expansion of online meal ordering, having many food delivery applications on your phone is reasonable. Delivering push notifications is the most excellent way to acquire exposure and stay ahead of competitors. As a result, it helps businesses keep in touch with their consumers. These messages may be used to transmit various information, including discounts, special offers, and location-based order drop messages, among other things. 

  1. Contact Details of the Delivery Person 

Assume the consumer has placed an order and paid for it. You should give the consumer the delivery person’s contact information. As a result, the capability enables customers to contact the delivery person and track their products. 

  1. Loyalty, Cashback, and Reward/Discount Programs 

Discounts and special offers are the most successful strategies to attract new customers to your food delivery service. As a result, to keep consumers engaged, you should provide significant discounts frequently. 

It is more necessary to attract potential consumers than increase brand recognition to acquire brand loyalty. This is why giant firms lay a higher focus on their reward points.  

  1. GPS Tracking in Real-Time 

Real-time GPS tracking is a crucial feature of food delivery apps that allows customers to track the location of their meals in real-time. The purpose of GPS is to enable two-way tracking as well as functionality. It aids in recognizing the user’s position in delivering the meal. After the region has been validated, users may follow the progress and movement of the delivery workers. 

To provide the most incredible experience for consumers, the primary meal delivery applications employ real-time GPS monitoring. Google Maps, MapKit, and Waze’s Navigation are all fantastic APIs for this functionality. Uber, for example, uses Google Maps on all of its platforms. 

  1. Simple Payment Options 

Payments are essential to any business owner. Although it is the final stage in the order placement process, clients leave the order if they encounter any minor/major issues. Some people never even try again. Hence, clients must include all payment alternatives in the on-demand food delivery app to make the payment method extremely productive and simple. 

You can use any payment gateway or mobile wallet app service available on the market, such as Google Pay, PayPal, Amazon Pay, iOS Wallet, Stripe, Credit/Debit Card, Online Banking, and Cash on Delivery (COD) options. You may also provide a promo or coupon code from a similar website. 

  1. Integration of Social Media 

There’s no denying that social media has significantly contributed to internet marketing in recent years. It is one of those unpretentious points of view that help clients make better selections. Social media integration lets customers share images or videos of their favorite dishes with friends and family. It will also increase the visibility of your online food ordering app on social media, allowing you to attract new clients regularly. 

Consumers may maximize their use of social media. It attracts potential customers while converting a one-time customer into a repeat customer. Companies may link social media to loyalty/discount programs to entice existing customers to earn points and incentives by referring new customers. 

  1. Ratings and Reviews 

Every company values its consumers since they are the ones who eventually purchase items or services. As a result, it’s vital to establish if on-demand software meets their needs. Every online food delivery app should include a review and rating system. It would allow your customers to score and evaluate various restaurants using the app’s listed dishes. 

  1. Simple Ordering Process 

Most consumers choose to shop online since the process is simple and quick. That is only achievable if you have developed your meal delivery software to be user-friendly. An on-demand food delivery software’s user interface (UI) must be outstanding. A user interface is a crucial component of an app that allows users to connect with the app and request services. 

  1. Geofencing 

One of the most typical problems consumers have with online meal delivery applications is that their order needs to be delivered on time, and the food is cold when it arrives at their door. 

The geofencing technology overcomes this problem by anticipating the projected delivery time and guaranteeing fresh food arrives at the customer’s door. You may also use geofencing to notify clients if there is heavy traffic at the restaurant and you cannot service their order at the time. In this manner, you can properly manage their expectations and avoid offending them. 

  1.  Using Search Filters 

Consumers will value the convenience and time savings that a comprehensive search feature with several parameters may give. You can search the places you want by installing a restaurant aggregator/ordering app. As a result, customers should search for things based on timely delivery, distances, or even menu options, which differ from location to location. 

  1.  Tracking Order History 

Assume you ordered a delicious pizza from Scarr’s. You want to order the same pizza again in a few weeks. What would you do? Use the food app to look up the restaurant’s name. Yes, but what if you forget the name of it? In our everyday lives, we all engage in it. That is why the order history function is so valuable. Users may check their prior orders and re-order their favorites. They no longer must recall the names of restaurants and meals they can’t pronounce. 

  1.  Alerts for In-App Messages 

In-app alerts are displayed on the user’s screen while the app is active. Similarly, it can be pop-ups or colorful interstitials, but they’re all meant to offer targeted or context-sensitive information. 

As a result, a messenger is a must-have function in a courier app for engaging with clients and clarifying details with the administration. 

  1.  Contactless Shipping 

Consumers have become wary of human contact in the aftermath of the COVID epidemic, and the dread of infection haunts them frequently. As a result, an increasing number of them choose a contactless meal ordering experience. 

As a result, numerous well-known online food delivery services, such as Door Dash and Pizza Hut, have begun to provide contactless delivery options. Customers may be assured of their safety while enjoying the greatest meals delivered to their houses. 

  1.  Voice Recognition 

Most people rely on smart devices such as Alexa or Siri to listen to music, call friends, or even order meals. As a result, having this capability integrated into online meal delivery apps is critical. With these speech connection capabilities, you can also give food vouchers and upsell meals. That would make ordering meals online easier and include your consumers in the delivery process. 

  1.  Favorite Restaurants and Foods 

Customers also dislike having to continuously search for their favorite restaurants and terms in online food ordering applications. Instead, consumers want an intelligent feature that eliminates the need to order from several sources. 

You might include a feature that allows consumers to mark their favorite restaurants and foods. These market eateries will stay toward the top of your feed, making them easy to find.  

Sources:

  1. https://www.netsolutions.com/insights/essential-features-food-ordering-apps/
  2. https://ideausher.com/blog/food-delivery/features-of-food-delivery-app/
  3. https://imaginovation.net/blog/successful-on-demand-food-delivery-app-features/

Conclusion  

In today’s highly competitive market, food delivery app development is a must-have for any restaurant business seeking to stay relevant. By integrating the above features, you can develop an app that not only delivers a smooth and satisfying customer experience but also contributes to the growth of your business and boosts your revenue. 

How Can Vrinsoft Assist you in Developing the Best Online Food-Ordering App? 

Vrinsoft is a reliable and experienced technology partner that can assist in building an online food-ordering app tailored to your business needs. Having top-notch teams of skilled developers, designers, and project managers, Vrinsoft can ensure that your app is user-friendly, visually appealing, and equipped with all the necessary features to enhance the customer experience. 

What are you waiting for? 

Contact us today and deliver your customers the best food ordering experience with Vrinsoft’s app development services.